Going Beyond ❤️& 👍: Reaching Patients in a Social World

In this episode, we talk to our in-house social team about the latest social trends happening in the healthcare space. Listen in on our conversation with Patrick Lupinski, Colin Reilly, and Kate Sheffield as we break down how to get regulatory comfortable with using social for brands, determining whether Facebook or Instagram or Twitter is better for your patient audience, and how Kim Kardashian is making her way into pharma.